"Well they look similar." Jocun says.
Quoth the raven "Nevermore (call me a crow)"
Or a different joke:
"Why doesn't your crow like me, Larry?"
"Because he's a raven."
Between thinking the barbarians were savages, when they aren't, and calling grun a crow, Jocun has put his foot in his mouth quite a bit. Just poor PR all around.