Not so much embaressing, but my friend is the real ladies man (an aussie tour guide, complete with backpackers) whereas that lifestyle didn't appeal to me as much and I was smart enough to recognise my future wife when I saw her
ANYWAY:
I'm usually wingman for his escapades, where he likes to show ladies that, while he's a tanned, breakdancing tour guide, he's still a nice enough guy that his oldest mate is a multi-pierced bookworm/nerd.
His pick-up conversations usually include;
Him: "Hey, D-Man! What were those books you always read? With that dude with with the "Asilliosrror-whatever" name?"
Me: "Aximili-Esgarrouth-Isthill"
Him: "AHAHAHAHA!!! I love that! You've got a freaky memory, man! But yeah, he's my oldest mate, he's awesome, I always used to try to set him up, etc, etc."
What's worse is that it works better for him more than it ever did for me
Although I DID meet my wife through Pokemon and Gears of War 2... So I win